Are there any other benefits to using a franking machine?

In addition to qualifying for discounts on all your postage costs, franking your mail is an easy way to project a more professional image of your company. By customising your franking mark, you can include your company name and logo, as well as your return address, on every item of post you send. You could also use your franking impression to carry a specific advertising message, draw attention to an offer or promotion or just to build awareness of your brand and the services you offer meaning every item of mail you send becomes an advertising opportunity.

The highly visible franking impression creates a consistent identity across every mailing, regardless of the size, colour or shape of your envelope stocks. This helps to reinforce your brand and create consistency throughout the customer journey.

Plus, as well as giving a good impression to your customers, it makes your mail easier to process, which reduces the risk of delays when it comes to delivery.

Posting using franking impressions means your mail will be instantly recognisable and the assurance that it’s from a familiar source will be welcomed by your customers; a great way to improve customer relations instantly.

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